FMCG logistics from your plant to every shelf

From raw materials to every shelf

Raw materials

Raw materials collected from your suppliers

Plant

Finished goods collected as each batch is packed

Mother warehouse

Stock waits by your plant until each state needs it

C&F

Full trucks carry each state its share to our C&F warehouse

Distributors

Stock reaches your distributors on their order day

Retail chains

Retail chains and marketplaces get their orders in the booked slot

Quick commerce

Quick commerce stock sent with enough shelf life left

Returns

Expired and damaged stock comes back checked

FSSAI licensed warehouses for your food

How we handle your stock from dock to dispatch

  1. We count every case against your invoice and check it for damage and dates.

  2. Each pallet gets a label with its batch and best-before date, scanned into our system.

  3. Our system gives every pallet its own place in the racks.

  4. We count every bin on a regular cycle. Any difference is counted again before your stock changes.

  5. Detergents, cleaners and anything with a strong smell sit in a separate caged area.

  6. Bait stations line the walls and insect traps guard the doors. Every round is logged.

  7. The picklist names the bin and the batch, so the oldest dates go out first.

  8. Damaged or expired cases go to a marked area, so they cannot ship.

  9. We pack each order the way its buyer asks, and a signed proof comes back.

How we supply quick commerce platforms

Their dark stores Blinkit Zepto Instamart Platform warehouses Our warehouse

Platforms we deliver to

  • Blinkit
  • Zepto
  • Instamart
  • Flipkart Minutes
  • Amazon Now
  • BigBasket

Common FMCG mistakes and how we fix them

Raw materials and packaging

Grain, sugar, oils, flavours, packaging film and cartons

  1. Common mistake: Your line stops because packaging film or cartons run short.

    How we fix it: We hold your packaging by the plant and send it to the line before it runs out.

  2. Common mistake: Sacks of grain and sugar pick up damp and pests in open yards.

    How we fix it: We store them off the floor in a clean, dry store, with pest control on a schedule.

  3. Common mistake: Nobody knows which input lot went into which batch.

    How we fix it: We record every input lot as it comes in and as it goes to your line.

Packaged food and snacks

Biscuits, namkeen, chips, noodles and breakfast cereals

  1. Common mistake: Old batches expire behind newer stock.

    How we fix it: We pick by expiry date, so the oldest goes out first.

  2. Common mistake: Snacks pick up smells from detergent or incense.

    How we fix it: Food sits in its own area, away from cleaning products.

  3. Common mistake: Light snack cartons get crushed under heavy ones.

    How we fix it: We stack heavy cartons at the bottom and keep stacks at a safe height.

Beverages

Juices, soft drinks, packaged water and ready-to-drink tea

  1. Common mistake: Bottle pallets topple when they are stacked too high.

    How we fix it: We wrap each pallet and keep stacks at a safe height.

  2. Common mistake: Bottles warp and spoil in sun and heat.

    How we fix it: Drinks stay under a roof, out of the sun, and move on fast.

  3. Common mistake: Drinks sell out in a heatwave.

    How we fix it: We place stock near your buyers before summer comes.

Staples and cooking essentials

Edible oil, atta, rice, pulses, sugar, spices and tea

  1. Common mistake: A leaking oil tin soaks the goods beside it.

    How we fix it: We check tins as they come in and set leaking ones apart.

  2. Common mistake: Forks and splintered pallets tear the sacks.

    How we fix it: We use sound pallets and clear any spill at once.

  3. Common mistake: Weevils and damp get into grain and pulses.

    How we fix it: Stacks sit off the floor with space around them, and pest control runs on a schedule.

Home care

Detergents, dishwash, floor cleaners and fresheners

  1. Common mistake: Cleaner smells get into food stored nearby.

    How we fix it: We keep home care apart from food.

  2. Common mistake: One leaking bottle spoils a whole pallet.

    How we fix it: We note damage on arrival and keep damaged cases apart.

  3. Common mistake: Repellents end up where no licence covers them.

    How we fix it: We tell you up front which products each warehouse takes.

Personal care and beauty

Soaps, shampoo, hair oil, skin care and cosmetics

  1. Common mistake: The wrong shade or size gets picked.

    How we fix it: Every pick is scanned against the order and the batch.

  2. Common mistake: Creams and lipsticks soften in the summer heat.

    How we fix it: We store them in covered, shaded space and send the oldest first.

  3. Common mistake: Fakes reach shops through wholesalers.

    How we fix it: We record which batch went to which buyer, so you can trace your genuine stock.

Health and wellness

Ayurvedic products, honey, health drinks and supplements

  1. Common mistake: A recall comes and nobody knows where the batch went.

    How we fix it: We record the batch on every dispatch.

  2. Common mistake: Supplements and Ayurvedic products look alike but follow different rules.

    How we fix it: We tag each product by its type and store it by its own rules.

  3. Common mistake: Winter stock arrives late, then sits unsold.

    How we fix it: We place stock before winter and flag what is close to expiry.

Follow every batch from the plant to the shelf

The rules your goods must meet

Imported food checked on arrival

Imported food must land with most of its shelf life left. FSSAI checks the label before it tests a sample.

Cosmetics registered before import

Each imported cosmetic needs its CDSCO registration before it ships. Stock too close to its use-before date is turned away.

The right label on every pack

Every food pack carries the FSSAI logo and licence number. Imported packs also name the importer.

A food licence at every warehouse

Each warehouse that holds food needs its own FSSAI licence. A late yearly return suspends it.

E-way bills on every load

Every load above the value limit needs an e-way bill. That includes moves between your own warehouses and goods sent back.

Enough shelf life for online orders

Food sold online must reach the shopper with enough shelf life left. Platforms must show shoppers the expiry date before they buy.

Pest control on record

Food warehouses must run pest control and keep a record of every treatment.

Expired stock kept apart

Expired and damaged food must sit in a marked area, so nobody sells it by mistake.

Built for the brands that make and import FMCG

  • Food conglomerates with many brands

  • National brands adding C&F by state

  • Regional brands entering a new state

  • D2C brands moving into shops

  • Importers of food and beauty brands

  • Snack, staple and beverage makers

  • Home and personal care brands

  • Private-label makers for retail chains

Why FMCG brands move with us

  1. Lower operating costs

    You pay only for the space and services you use.

  2. One supply chain partner

    Raw materials, storage, C&F, transport and every channel come from one team.

  3. Distribution across India

    Our warehouses across India put your stock close to buyers in every region.

  4. Grow into any state

    We become your C&F agent there, so you start selling before you build a depot.

  5. Space that flexes with demand

    Take more room for summer and festive peaks, and pay for less when sales are quiet.

  6. 99.7% order accuracy

    Every order is picked by batch and bin and checked by scan before it leaves.

  7. Full visibility on one platform

    Stock, orders and truck trips show on one screen, so nobody has to chase the depot.

  8. Zero capex to start

    No warehouses, racks or trucks to buy. You start with the space you need.

  9. Your data in your own system

    Stock and dispatch data flow into your SAP, Tally or Zoho.

Brands That Trust Us

Frequently Asked Questions

Ask us yours

Food safety and FSSAI

Are your warehouses FSSAI licensed?
Yes. Every warehouse that stores your food holds its own FSSAI licence. We file each yearly return on time and keep the hygiene records inspectors ask for.
How do you keep food safe in store?
We keep food on pallets, off the floor and away from chemicals and strong smells. Pest control runs on a schedule and every round is logged. Damaged and expired stock goes to a marked area, so it cannot ship.
Do you store food and home care products apart?
Yes. Food has its own area, away from cleaners, chemicals and anything with a strong smell.

C&F and your channels

Can you be our C&F agent in a new state?
Yes. As your C&F agent we hold your stock in the state, raise your invoices and deliver to your distributors. You get a branch without leasing a warehouse. See our C&F services in Delhi, for one.
Can one stock serve our distributors, chains, marketplaces and quick commerce platforms?
Yes. We keep one stock for you in each city and pack each order the way its buyer asks. Our B2B fulfilment and quick commerce pages explain how.
How do you meet each buyer's shelf-life rule?
We record the expiry date of every batch when it comes in. Before an order leaves, we check it against that buyer's rule and hold back anything too short.
What happens to stock that is close to expiry?
Our platform shows it well before the date. You decide what happens next: send it to a buyer who will still take it, or write it off. We keep it apart until you choose.
How do you handle returns and damage claims from distributors?
We check each return when it reaches us and sort it by reason: damaged, expired or fine to sell. Good stock goes back on the shelf. The rest waits apart for your decision, with a record for your credit note.

Raw materials, imports and our platform

Can you manage raw materials and packaging for our plant?
Yes. We collect raw materials and packaging from your suppliers and store them in a warehouse near your plant. We send them to your line as it needs them. Every input lot is recorded, so each batch can be traced back to what went into it.
Can you clear imported food and cosmetics?
Yes. We clear your goods at the major ports, including the FSSAI clearance food needs. Cosmetics need their CDSCO registration before they ship, and we check it early. Our import logistics page explains more.
Can you hold imported stock in bond?
Yes. We can keep your goods in a customs bonded warehouse, and you pay the duty as you take stock out. Our guide to bonded warehouses explains how it works.
What do we see on your platform?
Your stock in every warehouse by batch and expiry, every order and dispatch, and each proof of delivery. Our technology page shows it.
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