Snapdeal shares popularity with Flipkart, Amazon, Shopclues, and eBay when we talk about India’s most popular online marketplaces. The process of selling on Snapdeal is straightforward. It follows the marketplace model, just like the others, which means that sellers can register on the platform and sell to a nationwide audience. If you are a merchant, make handicrafts, or sell anything online, joining Snapdeal will allow you to significantly increase your business scope.
Who can be a Snapdeal Seller?
Any individual can register as a seller by completing the registration form and providing the necessary information. A Private Limited Company or even a Limited Liability Partnership can begin registering their company with Snapdeal and become a seller. A Single Person Company is also eligible to become a Snapdeal seller.
Documents needed to sell on Snapdeal
Some documents are of extreme importance when you want to be a Snapdeal seller. To sell on Snapdeal, each seller must have a Permanent Account Number (PAN) that can be verified. You need to have a GST Number, a Bank Account, a phone number and an e-mail address, and you’re good to go.
4 Steps to become a Snapdeal Seller
To begin, you must complete a brief registration process that is completely free. After registering, you can begin selling your products and accepting online orders from all possible buyers across India.
- Register your company for free and create a product catalogue to showcase your products. Sell products under your private label or sell products under an established brand. Take advantage of self-service training and order packaging materials from Snapdeal to get started selling right away!
- You can get your paperwork and catalogue completed quickly and easily with the help of Snapdeal’s Professional Services network located throughout India.
- Once your products are posted, they will be available to millions of users throughout India. The Seller Panel and Seller Zone Mobile App of Snapdeal allow you to manage your online business and receive orders.
- Once your order has been fulfilled, you get payments in your account.
Popular product categories listed on Snapdeal
With a considerable amount of products available as options to be sold on Snapdeal, sellers might get confused. We’ve covered some popular categories to help you get an idea.
From personal grooming to consumer electronics ranging from mobile phones to their accessories, you can pick whatever you want. From clothing to kitchenware, from beauty to baby products, there are many options you can explore to sell on Snapdeal. Digital accessories and toys have been popular products too. So, choose the category that you can sell and get started.
Benefits of selling on Snapdeal
1. Access to a vast customer base
A potential consumer would only travel a few miles to visit a particular store on rare occasions, even if the brand in question is the customer’s personal preference. Snapdeal, on the other hand, allows vendors to promote their products in a far wider geographical area than other marketplaces. In addition, because the Snapdeal website can be accessed from virtually any location in India, it provides access to a vast customer base.
2. No Capital Expenses
When it comes to opening a traditional brick and mortar store, there is an excruciatingly long list of expenses to consider. It includes renting or purchasing land, interior decoration, electricity, and other miscellaneous costs. These expenses are unavoidable and exorbitant when running a brick-and-mortar store, but selling on Snapdeal eliminates the need for such expenditures. Because there is no registration or listing fee, you can start your business with no out-of-pocket expenses
3. Services are available round the clock
Brick and mortar stores are rarely open 24 hours a day or seven days a week, and even when they do, it results in increased expenditure and low foot traffic that does not compensate for the costs incurred. It is unheard of for a customer to leave his home at midnight to purchase a jacket in today’s time. The fact that Snapdeal doesn’t close its doors means that customers can browse for hours at a time, whether on their way home from work or during a tedious marathon meeting at work, giving them access to your product range 24 hours a day, seven days a week, right from their comfort zone.
4. Variety of products can be made available
In light of the fact that Snapdeal is handling a large number of logistical activities and that sales expenses are being reduced, you can devote your time and resources to developing new products or expanding the range of options available to potential customers. In general, the greater the variety of your product portfolio, the greater the size of your potential customer base, which results in more buyers and, consequently, more profit.
5. Run your store from anywhere
In order to maintain profit levels, people in business frequently spend a good number of hours in a day and seven days a week working. As a result, when do you get to go on a relaxing vacation with your family or take a break from the 24×7 routine of working behind the counter? Snapdeal’s Seller Panel and Seller Zone Mobile App allow you to monitor and manage your online business from anywhere. With Snapdeal, you have the ability to keep track of your purchases whenever and wherever you want.
Challenges to overcome on Snapdeal
Sales return is the most difficult of all the challenges, regardless of which E-commerce portal you are selling through. Snapdeal accepts two types of sales returns: courier returns and buyer returns. Courier returns are the most common. Courier returns can occur for various reasons, including the fact that the courier company was unable to deliver the product to the end consumer or that the product was rejected upon delivery. A buyer return occurs when a product has been accepted by the buyer, but the buyer discovers defects in the product immediately after receiving it. In the case of a courier return, you will not be charged anything; however, in the case of a buyer return, you will be charged for transportation as well as marketing and selling fees.
The fact that Snapdeal’s listing control is not so optimized makes selling on the platform one of the most difficult challenges to overcome. If there is a product, and you are the first person to list that product, then you have complete control over the product’s appearance on the website. However, as more competitors are introduced into the same product, the information becomes out of date and out of context. Even if you attempt to correct the information, you will not be permitted to do so unless you have brand approval or unless you were the first to submit the information.
Without prior notice, your products will be transferred to SD plus (fulfilment by Snapdeal) for further processing. Once your products have been transferred to SD plus, they will no longer be available for dropshipping.
Consequently, a tremendous amount of energy and time is expended in order to get the listing correct and to ensure that the product continues to sell with the right information. Once again, incorrect information will result in an increase in the number of sales returns. Some other challenges faced are high operating expenses. The transportation costs are high and see a lot of fluctuation.
Conclusion
Snapdeal follows a pretty simple registration process and gives you access to customers from all over the country. Bringing your business online in 2021 is one of the most profitable things you can do and Snapdeal gives you the platform to do that in a seamless way. If you don’t want to miss out on a chance to grow your customer base, take it online fast.
